Media Future Foresight in the Digital Age and Artificial Intelligence (AI)
In the digital transformation era, there is an increasing reliance on digital technologies and artificial intelligence, which has entered all aspects of contemporary life, including the media industry. Its technologies have provided tremendous opportunities for content presentation, and communication with the audience quickly and efficiently. This book endeavors to foresee the future landscape of the media industry from a multifaceted perspective. It accomplishes this by delving into the realms of tomorrow through a comprehensive analysis of the present, past, and the myriad variables intertwined with the media sector. The chapter explores artificial intelligence’s impact on the media industry and focuses on elucidating the pivotal challenges that media organizations grapple with as they navigate the ever-evolving landscape of artificial intelligence and digital transformation. The book also explores and discusses the ethical challenges that media industry encounters in this rapidly evolving era and how to address them.
Shaimaa Al Mulla-
2024
English & Arabic
About the Book
In the digital transformation era, there is an increasing reliance on digital technologies and artificial intelligence, which has entered all aspects of contemporary life, including the media industry. Its technologies have provided tremendous opportunities for content presentation, and communication with the audience quickly and efficiently.
This book endeavors to foresee the future landscape of the media industry from a multifaceted perspective. It accomplishes this by delving into the realms of tomorrow through a comprehensive analysis of the present, past, and the myriad variables intertwined with the media sector. The chapter explores artificial intelligence’s impact on the media industry and focuses on elucidating the pivotal challenges that media organizations grapple with as they navigate the ever-evolving landscape of artificial intelligence and digital transformation. The book also explores and discusses the ethical challenges that media industry encounters in this rapidly evolving era and how to address them.